The Adoption of Social Media to Recruit Participants for the Cool Runnings Randomized Controlled Trial in Australia

Jacqueline D Burgess   ^{1, 2, 3} , BA Comm ;   Roy M Kimble   ^{1, 3, 4} , MD, MBChB ;   Kerrianne Watt   ⁵ , BSc, PhD ;   Cate M Cameron   ⁶ , PhD, MPH, BSocWk

¹ Centre for Children's Burns and Trauma Research, University of Queensland, South Brisbane, Australia

² Wound Management Innovation Cooperative Research Centre, Brisbane, Australia

³ Pegg Leditschke Children’s Burns Centre, Lady Cilento Childen’s Hospital, Brisbane, Australia

⁴ Department of Paediatric Surgery, Urology Burns & Trauma Unit, Lady Cilento Children's Hospital, Brisbane, Australia

⁵ College of Public Health, Medical and Veterinary Sciences, James Cook University, Townsville, Australia

⁶ The Hopkins Centre, Menzies Health Institute Queensland, Griffith University, Meadowbrook, Australia